Handle Recruitment
Executive

Posts Tagged ‘Twitter’

Newer Entries »

Using social media to find your dream job!

Wednesday, May 18th, 2011

Originally posted on SimplyHired

Recruiters and organisations are increasingly using social media to find candidates who are different and stand out from their peers.  Forget the traditional job board approach; they are now using the likes of Twitter, LinkedIn, Facebook and blogs to connect with talent.  With a multitude of platforms at your disposal, how do you ensure you are using the correct ones, and getting in front of the right people?

  1. First and foremost, remember that any social media profile you have can be found through a simple Google search. It is becoming more frequent for potential employers to look up a candidate prior to interview. Don’t forget though that employers are human too, and more often than not they are simply curious about who they are meeting and what you do. However, ask yourself if you would be happy with what they might find. You wouldn’t want a comment made by a friend, or a picture of you from years ago spoiling you chances. Be careful about what is in the public domain, and if you are using Facebook ensure your privacy settings are tight.
  2. If you are using Twitter, make sure you spend some time building up your followers. If you are interested in working in the music industry for example, make sure you are following experts in this field, and start commenting on what they are discussing. This will not only encourage people to follow you back, but it will also help portray yourself as knowledgeable in your sector. If a potential employer looks at your Twitter profile, you will be seen in a good light if they can see clear examples of your interest in their industry. (more…)

Tags: , , , , , , ,
Posted in Job search, Job searching, Social Media | No Comments »

Happy Birthday Twitter!

Monday, March 21st, 2011

Whilst it may seem like it’s been around forever, Twitter is in fact just 5 years old today! Since the first tweet by co founder Jack Dorsey in 2006, Twitter has experienced significant growth. It is now estimated to be worth $10 billion dollars and users tweet some 1 billion times a week.

Here at Handle, we’ve been using Twitter for a year and have seen great results. We have an account for each of our divisions which instantly publish jobs as they come in, we interact with candidates and clients who are looking for information, and we also use the site to market ourselves and showcase our PR efforts. (more…)

Tags: , , ,
Posted in Social Media | No Comments »

One Tweet too far…

Wednesday, March 9th, 2011

Twitter can be a great social and professional tool. For journalists and entertainers, particularly those not yet behind a paywall, it has become invaluable in disseminating stories and promoting new projects, ideas and building networks.

However, think of Twitter as a shiny new sports car. For most, it’s a tool to get you from A to B while looking as good as possible. But there are a select few who lose all perspective when they get behind the wheel – obsessed with speed and danger, they drive recklessly over the limit, leaving destruction in their wake before the eventual crash.

Just as some people shouldn’t be allowed to drive, some people shouldn’t be allowed anywhere near a keyboard and an internet connection. While many public figures understand the dangers of oversharing on Twitter, some still inexplicably think of Twitter as a private space.

The fact is that Twitter is public. No matter who you think does or doesn’t care, whatever you choose to share online, whether on a blog or on Twitter, can be used against you as public information. This is fine if you’re Joe Nobody, but what if you’re Stephen Fry? Or Nir Rosen? When should journalists waive their right to free speech for the good of their career? (more…)

Tags: , , ,
Posted in Social Media | No Comments »

A black (twitter) cloud over advertising?

Wednesday, January 19th, 2011

As social media continues to shape and influence how we communicate, so too does it change the way in which products are advertised and promoted. It may not be as simple as the obvious TV and brand sponsorship partnerships we so often see, but social media is increasingly being used to advertise and create brand awareness.

This is all the more poignant with the recent news that a UK-based PR agency has had a case brought against them by the Office of Fair trading (OFT). They were discovered to be paying people to write about certain products.  The OFT concluded that they felt the marketing and online advertising , in the form of comments about services and products in blogs and on twitter, was deceptive.

What the OFT want to see is that when bloggers and Twitter users endorse a product they must state a relationship with the brand.  In the UK, one example (across Twitter) is Liz Hurley. Whilst she has been the face of Estee Lauder for 17 years her Twitter page has no mention of her association. But recently she has started to talk about certain products within the range that she particularly likes.  Coincidence or not??? (more…)

Tags: , , , , , ,
Posted in marketing, media, Social Media | 1 Comment »

Be social and use the web to find a new job

Wednesday, December 22nd, 2010

Recruiters are increasingly using the internet to find candidates who are different and stand out from their peers.  Forget the traditional job board approach; they are now using a range of social media platforms to find candidates. So in a candidate market which is becoming saturated how do you ensure that your ‘brand’ stands out and gets noticed?

Here are some of the ways you can do this…

Twitter

See our previous post about Twitter and how to get started. Other than that, make sure you have built up a relevant network of recruiters/hiring manager/companies that you want to work with/for and begin some interaction with them. By following them you will also gain an insight into the culture of company, the way they work and what they are looking for in an employee. (more…)

Tags: , , , ,
Posted in Recruitment, Social Media | No Comments »

Do you fancy winning an iPad, iPod Touch or iTunes vouchers?

Tuesday, November 16th, 2010

If so enter our website competition!

Follow us on Twitter and we will send you a link to our competition page. Simply find the answers to four questions, submit them and the lucky winners will be notified by email.

The competition runs until November 26th so don’t hang about! Feel free to pass this on to anyone you think might be interested in entering.

To be in with a chance of winning a fantastic prize,

-  make sure you are signed into your Twitter account  

- click on the relevant link below

- and follow us

@HandleRecruit  - for all the latest Handle and industry news

@HandleDigital – for all our digital jobs

@HandleSalesMkt - for all our sales/marketing jobs

@HandleFinance – for all our finance jobs

@HandleHR - for all our HR jobs

@HandleLegal - for all our legal jobs

@HandleOffice - for all our office support jobs

@HandleTemps - for all our temp jobs

Good luck!

Tags: ,
Posted in Handle Recruitment | 1 Comment »

A load of twitter?

Friday, November 5th, 2010

A recent survey showed the top 30 brands (excluding celebrity and media) on Twitter, based on their number of followers. Not surprisingly the majority of them are retail brands or online shopping sites, but there are also a few information sites like Visit Britain and Heathrow Airport.

The study looked at what makes these brands so successful using social media so we thought it was a good opportunity to look at why and what makes Twitter so useful for interacting, as lot of people are still unsure of how to use it, or what it’s actually for.  Twitter is a way of connecting with like-minded people who might share interests or your opinions. Although it can be used for traffic to your site or blog it’s about so much more than that. 

Getting started
This is easy…you set up your account (www.twitter.com), write a bio of yourself, include your web address, upload a picture and start choosing people to follow.  Hopefully the people you follow will choose to follow you back.  Otherwise people will find you either by searching on topics you might be talking about, or because you follow someone they also follow. 

How to grow your followers: (more…)

Tags: , , , , , ,
Posted in Handle Recruitment, Social Media | No Comments »

The brave new world of digital talent

Thursday, July 8th, 2010

It’s no secret that the digital market and particularly the use of social media has exploded in the last eighteen months.  How many of us followed the election on Twitter getting real time updates minute by minute?  And look at the way Pepsico has campaign managed the return of its drink Mountain Dew .

In our industry, this has manifested itself in a whole new market for specialists who can help organisations understand how consumers interact with content – and then build relevant and meaningful relationships with those customers.

And it’s a really interesting talent pool. For one thing, it’s dominated by Generation Y who are motivated by a variety of things.  Sure, money is important but so too are considerations such as lifestyle, culture, working hours, location and flexibility.  And it’s also a diverse pool.  The digital arena is an ever evolving market covering not only social media but affiliate marketing, CRM, SEO and online PR.  What this means is that it may not always be obvious from someone’s job title that they have the skill sets that an employer may be looking for.

So the message to hiring organisations?  Think about being more innovative with retention strategies and the way reward packages are structured.  Be flexible about job titles on CVs – don’t miss out by being too rigid. We’ve written more about talent issues in the digital market in Figaro Digital magazine which you can read here.

Tags: , , ,
Posted in Handle Recruitment, Social Media | No Comments »

Newer Entries »